Every day, millions of people face mobility challenges in cities all over the world. And, as the number of people living in our cities increases, so do the challenges. The question is: how can data be used to tackle these challenges? Can it help improve the quality of life for everyone living and working in our urban environments?
At Ford Mobility, we think it can. Our latest research has demonstrated the power of vehicle data to provide accurate and effective predictive tools - for example we have managed to use data to predict the locations of incidents on the road network, and identify the optimal locations for future electric charge points.
We believe data will help cities reduce congestion, improve road safety and mitigate traffic challenges.